Financial Post

Minuum’s crowdfunding campaign raises 873 per cent of initial goal

Over 9,600 people funded Toronto start-up’s one-dimensional mobile keyboard

Final tally for Minuum's Indiegogo campaign — The final tally for Minuum’s Indiegogo campaign: $87,369 in one month from 9,648 supporters.

TORONTO, Canada (April 18, 2013) — The Indiegogo campaign for Minuum, “the little keyboard for big fingers,” created by Whirlscape Inc., has closed after raising $87,369 in one month.

Minuum is a one-dimensional, tiny keyboard that frees up mobile screen space while allowing fast, accurate typing. Its specialized, patent-protected auto-correction algorithm allows highly imprecise typing, configuring the difference between what you type and what you mean in real time and getting it right even if you miss every single letter.

Read about the Minuum launch and reaching its $60,000 stretch milestone in previous posts. The posts include links to Minuum’s international media coverage. Most recently, their technology and Indiegogo success were featured in The Verge, the Financial Post, Mobile Syrup (includes an excellent Youtube interview with founder Will Walmsley, embedded below) and Tech2.

The campaign’s initial goal — $10,000 to fund the launch of an Android keyboard app — was reached within 14 hours. Since its launch on March 18, the campaign video has been viewed over 1.1 million times.

Did you know Minuum’s campaign is in Indiegogo’s top 10 of all time for projects with the largest number of supporters?

National Post: How does Canada solve its commercialization conundrum?

Government has key role to play as early-stage technology adopter says CEO Raphael Hofstein

Dr. Raphael Hofstein, president and CEO of MaRS Innovation, was quoted in Mary Theresa Bitti‘s National Post article, “Commercialization Conundrum: Canada must turn ideas into social and economic value,” published April 3, 2013.

The article examines Canada’s worsening track record in realizing commercialization gains based on the country’s significant per-capita investment in R&D.

Here’s an excerpt:

While Canada punches above its weight class when it comes to generating ideas — witness countless academic journals showcasing Canadian research — as a country, we are experiencing a failure to launch when it comes to commercializing those ideas and getting them to market. The Jenkins panel report on innovation spelled it out quite clearly, “Too many of the big ideas [Canada] generates wind up generating wealth for others.” Canada ranks 14th out of 17 peer countries when it comes to innovation, even though on a per-capita basis, our $7-billion federal annual investment into research and development (R&D) is far more generous than other OECD nations. The result: Our global competitiveness continues to slide. According to the World Economic Forum, Canada has dropped to 14th place in 2012 from 10th in 2010.

Minuum to end battle between mobile screen space and virtual keyboards

Start-up launches Indiegogo campaign to change future of mobile typing

Minuum keyboard on an Android phone — The Minuum keyboard: “the little keyboard for big fingers.” Designed by Whirlscape Inc., this one-dimensional, tiny keyboard frees up mobile screen space while allowing fast, accurate typing.

TORONTO, March 18, 2013 — Whirlscape Inc., a Canadian tech start-up, has developed Minuum, “the little keyboard for big fingers.”

Updated: The company has now cleared its $60,000 stretch goal to build a wearable development kit. Read the Mobile Syrup follow-up story.

Minuum’s crowdfunding campaign was covered by the Financial Post, CBC News, CTV News, the Toronto Star and Metro Morning (radio interview). They also did a second spot on CTV News‘s Tech Tuesday report and were featured on Global TV’s The Morning Show.

The story was also picked up by Fast Company, Mashable, CNET, TechCrunch, TechCrunch Japan, TechVibes, Huffington Post, Toronto Standard, BlogTO and Mobile Syrup.

Minuum is a tiny, one-dimensional keyboard that frees up mobile screen space while allowing fast, accurate typing. Its specialized, patent-protected auto-correction algorithm corrects highly imprecise typing.

This algorithm, based on the touchscreen and wearable device research of company founders, Will Walmsley (researcher) and Khai Truong (associate professor) at the University of Toronto, configures the difference between what you type and what you mean, in real time, getting it right even if you miss every single letter.

VP Joel Liederman’s Financial Post article on mitigating innovation risk

September 23, 2012
Susanne Staer
Media Coverage

Joel Liederman, vice-president (physical sciences) — Joel Liederman, MI’s vice-president of business development and physical sciences

MaRS Innovation’s Vice-President of Business Development and Physical Sciences Joel Liederman, has published an article in the Financial Post about strategies to mitigate risk within the innovation space.

The article, titled “Innovation Success Means Mitigating Risk,” is featured in the newspaper’s Productive Conversations section.

VP Joel Liederman: MaRS Innovation, Canadian Research and the Commercialization Test

August 13, 2012
Susanne Staer
Media Coverage

Joel Liederman, vice-president of business development and physical sciences — Joel Liederman, MI’s vice-president of business development and physical sciences

Joel Liederman, MaRS Innovation’s vice-president of Business Development and Physical Sciences, was quoted in a National Post article, published August 13, probing whether Canadian research is passing the commercialization test.

Here’s an excerpt:

While academics have often been accused of being disconnected from the real world and consuming themselves with the theoretical, it’s hard to imagine they would be able to get away with squandering funding dollars on things that make them go hmmm, particularly in light of the hyper focus on fiscal prudence.

Indeed, those who are intimately involved in attempting to bridge the commercialization gap agree that the old system of leaving university professors to their own devices had long ago been shelved in favour of a more judicious approach.

Joel Liederman, vice president of Business Development and Physical Sciences at MaRS Innovation, says there’s no doubt that much of the R&D being performed in Canada never makes it past the patent stage, but not because its origins were founded on theory instead of commercial need.

Vice-President Joel Liederman to participate in Financial Post’s live chat on Canadian commercialization challenges

Joel Liederman, MaRS Innovation’s vice-president of Business Development and Physical Sciences, is participating in a live chat on the Financial Post‘s website.

The chat will take place on June 28, 2012 at 2 pm.

Topic: Why Canada can’t do anything with its big ideas

When it comes to academic research and the development or discovery of new concepts or product models, there are few countries in the world that can hold a candle to Canada.

National Post, Financial Post spotlight Flybits’ expansion to Tech City, London (U. K.)

June 18, 2012
Susanne Staer
Flybits

The Financial Post and the National Post each ran a feature article June 18, 2012 concerning the United Kingdom’s efforts to attract Canadian-based technology start-ups seeking entrance into European markets.

Flybits, a Mars Innovation spin-off company based on the research of Ryerson University professor Hossein Rahnama, was among those profiled.

Minuum’s crowdfunding campaign raises 873 per cent of initial goal

National Post: How does Canada solve its commercialization conundrum?

Government has key role to play as early-stage technology adopter says CEO Raphael Hofstein

Minuum to end battle between mobile screen space and virtual keyboards

VP Joel Liederman’s Financial Post article on mitigating innovation risk

VP Joel Liederman: MaRS Innovation, Canadian Research and the Commercialization Test

Vice-President Joel Liederman to participate in Financial Post’s live chat on Canadian commercialization challenges

National Post, Financial Post spotlight Flybits’ expansion to Tech City, London (U. K.)

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