commercialization office at York University

ClevrU Corp. acquires NewMindsets Inc. to transform online education market

April 23, 2013
Susanne Staer
Acquisitions

Deal strengthens competitiveness of online learning platform for global mobile learners

The ClevrU platform will integrate New Mindsets Inc.'s technology through this acquisition. — The **ClevrU platform** (shown here) will integrate NewMindsets Inc.’s technology through this acquisition.

WATERLOO, ON, Canada (April 23, 2013) — ClevrU Corporation today announced that it has acquired NewMindsets Inc., a company founded on online pedagogy researched and developed by two Schulich School of Business professors that has provided leading-edge educational content and services to over 10,000 Schulich students at York University over the past decade.

Through the acquisition, ClevrU will fully integrate NewMindsets’ proven e-teaching pedagogy in leadership, researched and developed by Professors Gareth Morgan and Jean Adams, into its world-class e-teaching platform, to be presented to York as a pilot and then delivered to millions of students worldwide.

TechVibes, EdSurge, Private Equity Hub, Yonge Street Media, and the Waterloo Record covered this announcement. The release is also viewable on CNW and in Chinese (.pdf).

The two companies announced a partnership in October 2012 to establish a second-generation online learning standard.

Kaypok selects Zync to power its global “big data” technology brand

December 6, 2012
Susanne Staer
Industry Partners

Spin-off company based on founder Razieh Niazi’s research at York University

TORONTO, Dec. 6, 2012 — Kaypok Inc., a start-up company whose technology delivers insight into unstructured big data, today announced that it has selected Zync as its agency of record to create and launch Kaypok’s brand globally.

Kaypok Inc., which was spun off from York University research with support and funding from MaRS Innovation, filters, categorizes, identifies meaning and measures the root cause and emotions buried within unstructured text to understand what people are saying and feeling. Kaypok Inc. launched nationally at the iStrategy Digital Marketing Conference in Toronto on December 4, 2012.

Kaypok Unveils Root Cause Analysis Solution for Why Consumers Behave

December 4, 2012
Susanne Staer
Kaypok Inc.

Company to Present on Social Media Behavior and Deep Root Cause Analysis at iStrategy Toronto December 4

TORONTO (December 4, 2012) — Companies are drowning in a sea of big, unstructured, noisy data. Whether it’s social media chatter, email or survey results, how do you filter the noise and take action?

Kaypok Inc., a company spun off from York University research with support and funding from MaRS Innovation, uses a contextual natural language process to automatically interpret the meaning of raw data — without analysts, advance preparation, special databases or lag time.

Read the start-up company profile of Kaypok Inc. on the MaRS Innovation website.

ClevrU partners with Schulich School of Business professors to target online education market

MaRS Innovation and York University’s commercialization office support new partnership

Students in China interact with the ClevrU platform. Photo courtesy of ClevrU Inc.

In the age of ITunes, videotaping lectures or converting existing textbooks into e-books won’t make you the market leader in online education.

Thanks to a new partnership between ClevrU, and NewMindsets Inc., facilitated by MaRS Innovation and York University’s commercialization office, Canadian technology and content promises to establish the second-generation online learning standard for millions of students worldwide.

York University becomes 17th Member of MaRS Innovation

MaRS Innovation to act as commercialization agent for York’s life sciences and technology discoveries, leveraging new potential for York’s existing $70 million in research initiatives

TORONTO, May 9, 2011 – York University has become the latest member of MaRS Innovation, the commercialization agent for many leading Toronto-based universities, hospitals and research institutes.

Stan Shapson, vice-president Research & Innovation, York University — **Stan Shapson**, Vice-President Research & Innovation, York University

“York has become one of Canada’s fastest-growing centres for research and innovation,” said Stan Shapson, vice-president Research & Innovation at York University. “We typically get 10 to 20 discovery disclosures a year. Joining MaRS Innovation allows us to deliver the most competitive commercialization services to the researchers making these discoveries. We’re confident that membership in MaRS Innovation will boost that number and accelerate the commercialization of York’s most promising research.”

Earlier this year, York University launched its Innovation York office. Based in York Region, Innovation York works with other partner organizations in the Markham Convergence Centre to build upon research partnerships between York researchers and life science and technology companies based in York Region and the Greater Toronto Area. It’s also making York’s research and infrastructure more accessible to industry, government agencies and community partners.