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UTEST grad Crowdmark profiled in The Globe and Mail article

Crowdmark Logo: Grade BetterCrowdmark, a graduate of the University of Toronto Early-Stage Technology (UTEST) program’s first cohort, was the focus of a February 17 article by Ivor Tossell, The Globe and Mail‘s technology culture columnist.

Dr. James Colliander, co-founder and CEO of Crowdmark
Dr. James Colliander, co-founder and CEO of Crowdmark.

Created by U of T professor James Colliander, Crowdmark allows educators to quickly and efficiently grade large amounts of tests and exams. Tossell highlighted Crowdmark’s innovation and ease-of-use for the grader. The product is cloud-based, meaning that a team of educators marking the same group of exams don’t have to be in the same room at the same time. Instead, grading can be done remotely.

Tossell spoke with Colliander and Lyssa Neel, Crowdmark’s chief operating officer and a former MI project manager. Here’s an excerpt from the article:

James Colliander, a professor at the University of Toronto, found himself staring at about 5,000 pages of papers from a national math exam. Traditionally, a cadre of markers would sit around a large table for marathon grading sessions, assembly line style, each one tackling the answer to one question before passing it on to the next marker.

Mr. Colliander hacked together an expedient: He scanned the pages into a software framework and distributed them to markers digitally. He was essentially able to parallelize the marking process.

Dr. Lyssa Neel, COO of Crowdmark and former MI project manager.
Dr. Lyssa Neel, COO of Crowdmark and former MI project manager.

“The markers didn’t all have to be in the same place, so they could move much faster,” says Lyssa Neel, COO of Crowdmark, the company that, with Mr. Colliander as CEO, has brought the idea to market.

Crowdmark is an online service that takes the idea of distributed marking and scales it to an institutional level.

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Yonge Street Media: Crowdmark, moderated marking and helping teachers grade better

Crowdmark Logo: Grade BetterYonge Street Media, a weekly online magazine that covers talent, innovation, diversity and quality of life stories in the Toronto region, covered Crowdmark‘s efforts to disrupt the way teachers grade and interact with students in their Innovation section on Wednesday, June 19, 2013.

Crowdmark graduated from the UTEST program earlier this spring. Last week, the company announced it has raised $600,000 in seed funding and completed two successful proof-of-concept pilot projects. Its co-founders are from the University of Toronto.

Here’s an excerpt from Hamutal Dotan‘s article (emphasis ours):

It is the bane of every teacher’s existence: grading. Though essential, it’s also repetitive and time-consuming. It is also increasingly prone to concerns about inequity: from grade inflation to inconsistent standards across different classrooms, sometimes parents, students, and even teachers themselves have a hard time deciding just what the grades they have assigned actually mean.

Aiming to help with both those problems is Toronto startup Crowdmark. Founded by two University of Toronto mathematics experts–the department’s associate chair, James Colliander, and graduate student Martin Muñoz–Crowdmark provides teachers with a suite of tools to facilitate faster grading, and enables teachers to handle large volumes of grading collaboratively.

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